Vehicles are fast-tracking to customers.

CONSTRICTED new vehicle supply continues to hamper distributors – though last month’s registrations count might suggest otherwise.

Last month 15,498 new vehicle were registered. It’s the highest March count since record-keeping began back in the 1970s.

That this tally represents a massive 86.3 percent up on the same month last year is easily explained – the country went into the Covid-19 Level 4 in March of 2020, so distribution, sale and delivery was highly restricted. April last year was also bleak, with 1039 registrations, a 90 percent fall on April of 2019.

Last month’s accrual follows a record February, when 12,488 registrations were notified. Year to date the market is up 27.6 percent (9046 units) compared to the first quarter of 2020.

And all this is despite supply disruption, resultant from Covid-19 though a global shortage of semiconductor is also influencing. This is a rebound from manufacturers having cut chip orders as vehicle sales fell last year. They have found themselves at the back of the queue when the market rebounded. The entire global car industry buys about $US37 billion worth of chips.

“A year on from our first Covid-19 lockdown, our sector is still operating under disrupted supply arrangements and supply shortages,” says David Crawford, chief executive of the distributor organisation, the Motor Industry Association.

“As shipments arrive, vehicles are going straight through Customs, distributor pre-delivery inspections and entry compliance, to the franchised dealer and on to the new owner, who invariably has been on a wait list.”

Most popular vehicle last month was the Toyota Hilux, which continues to enjoy buoyant sales following a massive facelift late last year. In March it recorded 1019 registrations to claim a 19 percent share of the commercial market. Arch-rival Ford Ranger accounted for 828 sales to sit in second spot, with Mitsubishi Triton third on 691.

In the passenger segment the Mitsubishi Outlander again led the way with 467 registrations, comfortably ahead of the Kia Sportage, Mazda CX-5 and Toyota RAV4.

Of the total of 15,498 registrations, 424 (2.7 percent) were pure electric vehicles. There were also 150 PHEVs and 855 hybrids sold during the month.

Toyota remains the overall market leader with a 15 percent market share, followed by Mitsubishi on 11 percent and Ford on nine percent.