August return ok, but market sliding away

No prizes for guessing the top sellers in August.

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TOYOTA’S RAV4 cleaned out the opposition in new passenger vehicle sales during August, selling at more than double the rate of anything else.

And the Ford Ranger ute almost achieved the same in the commercial market, taking a massive 27 per cent market share.

But overall, new vehicle registrations in August were once again adversely affected by the Covid-19 restrictions, especially the alert level 3 in Auckland, reports the Motor Industry Association.

August registrations came in at 15.8 percent below August last year, with 10,610 new vehicles registered, which was down 1997 units on the same month in 2019.

“Year to date the market is down 23.6 percent in a year that remains heavily affected by the Covid-19 pandemic,” said MIA chief executive David Crawford.

The shining lights among the depressed level of sales were the Ranger and RAV4.

Ranger achieved 964 registrations, way ahead of the Toyota Hilux whose 524 registrations were no doubt affected by the fact the current model was in runout prior to launch of a new model this month.

The massive success of Ranger allowed Ford to retain the market lead in the commercial sector with a 30 per cent share, followed by Toyota on 19 per cent and Mitsubishi on 11 per cent.

The RAV4, with its hybrid models at the forefront, achieved 638 registrations to dominate the passenger and SUV segment – in second place was the Kia Sportage with 313 sales, followed by its smaller brother the Seltos with 243 registrations.

No surprises then that Toyota was market leader for passenger and SUV registrations with a 19 per cent share, followed by Kia on 10 per cent and Suzuki on 8 per cent.

Overall the top segments for August were once again dominated by SUVs. Top spot went to medium SUVs with a 22 per cent share, followed by 4x4 utes with 18 per cent, and then compact SUVs also with 18 per cent.

Top 15 most popular vehicles in August

Ford Ranger                  964 sales
Toyota RAV4                638
Toyota Hilux                 524
Mitsubishi Triton          376
Kia Sportage                 313
Kia Seltos                     243
Suzuki Swift                 220
Toyota C-HR                 200
Mazda BT-50                199
Mazda CX-5                  197
Toyota Corolla              194
Holden Colorado          193
Hyundai Tucson            188
Toyota Yaris                 183
Mitsubishi Outlander   159  

Hilux unmasked - new look, more kit, extra grunt

Here it is, the updated Hilux. Would you trade a Supra for it?

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 THEY’RE calling it the most technically-advanced ute ever offered by Toyota – so is that enough for the reinvigorated Hilux, unveiled internationally today, to at last wrest market leadership from its core rival, Ford Ranger?

Toyota New Zealand chief operating officer Neeraj Lala is understandably bullish about the updated variant, whose exact launch timing this year still has yet to be revealed, though Australia has signalled it will start receiving stock in August.

His enthusiasm is such that he has vowed to ditch his current company car, a GR Supra, for an example of the latest truck, which is incoming in four specification levels – Workmate, SR, SR5 and the range topping SR5 Cruiser, the latter available in both 2WD and 4WD and automatic only.


“I believe the performance of this truck is so good, I’ll be swapping out my GR Supra so we can tow our go kart trailer to my son’s weekend races. I can’t wait to see customers return to Hilux with this significant improvement,” says Lala.

Introducing two years after the ute’s last big refresh, the new line will also contain a special launch edition inspired by the recent success of the Hilux Gladiator. Lala says this edition, which he spoke to MotoringNZ about last month, will be “custom-built … for New Zealand customers and conditions.”

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What isn’t mentioned in launch material is the variant some in the national media insisted was coming – though Lala always said it was not: A Gazoo Racing version, supposed with a twin turbo diesel.

So, what’s in store? Well, it’s a restyling exercise, with a bolder, tougher-looking exterior ‘on most variants’. And that  2.8-litre turbo diesel engine offers more power, achieves better cooling, resolves the diesel particulate filter issues and has better fuel efficiency than its predecessor. Ride comfort, towing and equipment levels also improve.

Maximum power has been increased by 20kW to 150kW – so, a 15.3 percent lift -  while peak torque on automatic models has been ramped up to 500Nm, which represents an 11.1 percent/50Nm improvement.

Fuel consumption also improves by up to 11.1 percent while tuned accelerator response delivers greater driver control. The six-speed automatic remains.

Suspension upgrades run to revised shock-absorber tuning, new bushings and improved leaf-spring design. Toyota claims a more comfortable ride, particularly over rough roads and with low loads while maintaining the model’s legendary off-road capabilities.

In 4x4 models with downhill-assist control, an additional traction control feature when using 2WD mode reroutes torque to assist grip in muddy or grassy conditions on worksites.

Towing capacity for automatic 4x4 variants has been upgraded to a maximum of 3500kg to match manual versions. On 4x2 variants, all diesel automatics are now rated at 2800kg, an increase of up to 300kg.

Revised exterior styling is intended to deliver a ‘tough, robust on-road presence’ that is intended to be more in keeping with the global Toyota ute/truck family. Particularly obvious is that large trapezoidal grille that dominates the front design and incorporates more pronounced horizontal elements that deliver a wider, more planted look.

Grille surrounds differ by grade while newly designed headlights are smaller for a "meaner" look and light clusters include LEDs on high grades.

Inside, all models have been upgraded to an 8-inch display screen with enhanced voice recognition and the latest smartphone integration functions, including the adoption at last of Apple CarPlay and Android Auto. Higher grades are also equipped with satellite navigation and digital radio.

A 4.2-inch multi-information display in the instrument binnacle incorporates a digital speed readout, among other new functions. Overseas reports speak of front and rear parking sensors, keyless entry and start, automatic air-conditioning and a nine-speaker JBL stereo system with an 800W eight-channel amplifier, plus accessories such as roller bed covers, a locking tailgate and a 12-volt power supply for the cargo bed.

Full NZ pricing and specifications are expected to be announced closer to launch.